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Tytera changes product brand name to TYT

Tytera announced plans this week to change the brand name on their line of two way radios from Tytera to TYT next month. According to an official spokesperson from Tytera, starting May 2016 the company will begin to replace the Tytera brand on their entire product line with the name TYT.

Products such as the MD-280, the extremely popular MD-380, the mobile TH-7800 and the new waterproof MD-390 digital radio will be re-branded as TYT. The new label will likely appear this summer as existing Tytera inventory is exhausted and products are replenished. New Tytera products due this summer will likely carry the TYT brand at launch.

Details are sketchy, but according to TYT the name change is due to a complaint from rival radio manufacturer Hytera. This is possibly related to the similarities between the two names.

The company said all products manufactured by Tytera will be affected by the change. Buy Two Way Radios is an authorized Tytera dealer.

3 thoughts on “Tytera changes product brand name to TYT”

  • Todd Holzman

    I've seen HYT on products too.... Thought maybe they had the same parent company or something. Now I'm confused.

    Reply
  • Rick

    Hi Scott, to clarify, the company is changing the product brand name, not the name of the company itself. in other words, it's changing the branding on the products currently branded as Tytera. Many of their products were previously branded TYT, and others were branded Tytera. As the article states, TYT will no longer use the Tytera branding and will now brand all of its products as TYT.

    Reply
  • Scott

    TYT has always been the name of the company, hence the TYT logo on their website. Tytera branding was a gimmick for overseas markets. So, actually, Tytera is not changing their name, TYT is no longer using the name TYT. There is a difference.

    Reply

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